You bet your first place rankings they are! There are MANY people in the Internet marketing community that will tell you that paid links are dead and that it is merely a matter of time until all link buyers will get caught and penalized. Well I have news for you all, Google doesn’t and never will have the manpower necessary to stop paid links! And linking is such an integral part of their algorithm that they cannot change the importance of them. There I said it, and it feels goooooooooood.

If you look at the sites ranking for most competitive keywords and look into the backlink profiles using a tool like Yahoo! Siteexplorer you can easily see that they are most likely buying links. Whether it be a paid directory link from Yahoo! Directory or an internal page link on Forbes.com, they are buying links. I have seen the power of the paid link and I am a believer! Ahhh, that felt good too. I have seen paid links work really really well for people and I know their power. But you must do a good amount of research in order to determine what is a good paid link and what is not. I may reveal my honored and time tested paid link analysis techniques in a later post for you, so sign up for my RSS feed, or you might miss out on some really great advice!

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