I came across Storify the other day and found it to be very intriguing for it’s content curation capabilities. So I decided to put together the story below, a debate/examination of in-house SEO versus agency SEO. I hope that you find it useful, I enjoyed curating it. With more and more executives shifting dollars to [...]
Social media is becoming an indispensible part of the marketing mix for many businesses and one of the best ways to reach customers and clients. Social media platforms, such as blogs, Facebook, Twitter and YouTube have a number of benefits for companies and are fast overtaking traditional media formats such as print and TV ads, [...]
Case studies are now coming out showing that social media signals do directly boost organic rankings. But those rankings are short lived and fade with time similar to the QDF effect.
Recently an announcement that Google, and Bing, are using social media signals to help them calculate organic rankings was made. Twitter and Facebook are known to be two massive social media sites with oodles of active users sharing each day and it makes sense that these are two good places to start building a social [...]
I have come across many great posts on why companies should be running Social Media Marketing (SMM) campaigns lately. I think that SMM people are starting to get tired of being dismissed by the incumbent traditional media folks who, with good reason, seem to be opposed to SMM because they just don’t “get it.” Traditional [...]
