OK people, this is one of THE best SEO tools out there. The fact that this tool is absolutely FREE is completely amazing to me. I have been using this tool for the past year and it has been a savior many times over. What’s interesting is that I notice they have a little text link at the top of the site “RU” that takes you to a Russian version of the site. Take notice because news on the street is that Russia is experiencing economic growth and a greater proliferation of the middle class.

OK back to the nitty gritty. This amazing tool scrapes the search results and notes the rankings for sites. So you can type in a URL and find out all of the terms that a site is ranking for in the top 20 results. Tip: signing up for a full account allows you to do a full search for domain name, meaning that it will search for rankings on internal pages as well! Signing up is easy and free. You can search the US version of Google, the Russian version of Google, and the US version of MSN. I think that there is some weird thing with Yahoo! that does not allow anyone to scrape their data. SEO Digger has a database that consists of 44 million unique keywords and keyphrases! They also allow you to export the info to excel giving you the flexibility to slice and dice your data any way that you want.

The site also shows you Overture and Wordtracker keyword counts, although I find these numbers to be way off, they are good to have to just get an idea of what terms are more popular than others. Any keyword analysis tools that one uses need to be taken with a grain of salt because the numbers are not really close to being accurate, ever. We use keyword analysis tools to give us a better idea of what terms are being used for search and then which terms might be more popular for search than others. One should not ever try to use keyword analysis tools to predict traffic, revenue, etc. But I will cover keyword analysis in another post. The fact that this site combines both keyword rankings and keyword analysis is unprecedented.

Unfortunately they are only able to update the database every two weeks so the data is not perfect every time. But it does give you a really good idea of your rankings and keywords. Many people have no idea what their site is actually ranking for. The only way to tell before this was to look at analytics data and guess, but those are not very solid ways of going about it!

This tool is great for SEO sales people because it allows you to view the strength, keywords, and rankings of any site very quickly. This tool is also good for analyzing potential sites to buy links on. If the site that you want a link from has a PR of 5 but is not ranking for any of its terms then it is a bad site to get a link from. Remember that rankings and traffic are better than PageRank!